Fletch & Co.
Fletch and Co Marketing Resources
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buckle in

your road map to success is here

Want a strategic approach to make your marketing more persuasive but not ready to bring in a full time CMO? As your trusted marketing partner, we’ll step in as a Fraction CMO bringing outside perspective and unbiased feedback, without the full-time commitment… or salary.

which path to take...

STRATEGY + SUPPORT

We provide tailored, high-impact marketing strategies designed to enhance your brand and drive results. Our Fractional CMO service offers expert guidance, science-backed and data-driven insights, and hands-on support, ensuring your marketing efforts align with your business goals. With our “leave no stone unturned” approach, we will facilitate your marketing at a strategic level in a vibrant and fun way.

REBRAND MANAGEMENT

Navigate the complexity of your rebrand with an experienced consultant who can piece together every element of your rebrand to form consistency, unison and peace of mind. We’ll take your new brand from zero to hero by laying the foundations, creating a strategy, connecting you with our extensive network of suppliers to build your brand, and then launch you into the world with the bang you deserve.

HAPPY HOUR

You’d be surprised what a purpose-driven 60 minutes can do with the right people and ideas. During our Happy Hour, we can help you brainstorm ideas, provide unbiased feedback from an outside perspective, or simply nudge you in the right direction. At the end of the hour, you’ll walk away with clarity, focus and on-point strategies ready to implement. 

strategy + support

Wondering how to make your marketing more persuasive?

Imagine having access to high-level marketing expertise whenever you need it, without the full-time commitment. At Fletch & Co. our Fractional CMO services provide insightful, data-driven strategies that align with your brand’s goals to help you navigate the complexities of modern marketing – without the full-time commitment.

Why a Fractional CMO is a good fit for your business…

Benefit from experienced strategic guidance to align marketing efforts with business goals, ensuring a coherent and effective marketing strategy.

Gain insights into how your audience thinks, acts and behaves to create marketing that persuades, influences, and drives action with our knowledge and insight in marketing and buyer psychology.

Access to high-level marketing expertise without the expense of a full-time executive salary, benefits, and bonuses.

You can scale your marketing leadership up or down based on current needs and budget, providing a tailored approach to evolving business demands.

Benefit from our established network of industry contacts and other resources that can be advantageous for your business growth.

Receive an outside, unbiased perspective on marketing efforts, helping to identify new opportunities and areas for improvement that your team might overlook. You don’t know, what you don’t know, right?

marketing happy hour

YOUR INVESTMENT: $250 

Whether you want marketing advice, brainstorm through an idea, strategise an action plan or simply want to sip some wine while gossiping (about marketing trends of course), we’ve got your back. Our Marketing Happy Hour is perfect for the busy business owner who wants a nudge in the right direction, quickly.

Our ‘no strings attached’ approach is proving popular with those who want an outside perspective of unbiased advice, honest feedback and/or fresh ideas

*Happy Hour wine and cheese is optional, but never discouraged.

Fletch & Co services - marketing mentor and consultant

cheers to happy hour

trusted by

“I have had Fletch & Co. handling my marketing for our Childcare Centre for over a year and it has given me such peace of mind knowing I have someone experienced and knowledgeable who can direct our business in the right direction to increase our turnover for the year. Marketing is such an important area for any business and having someone who knows how best to approach a customer or topic and who is reliable is reassuring. Jodi has been such a creative inspiration and has given me so many different ideas which has propelled our business forward. She has also created templates for me to use in my business which has reduced the amount of time I have had to spend on this and each template has given our business a more professional touch.”

CONNIE, FIRST STEPS EARLY CHILDHOOD LEARNING CENTRE

rebrand + refresh

step 1: lay the foundations

Building a brand is like building a house – you need to ensure all your foundations are in place before the walls go up. We’ll sit down with you and your team to understand the who, what, why, when, where and how of your new brand. By the end of this step we’ll have a clear strategy and roadmap in place for your new brand.

step 2: build the brand

This is where the fun happens – where the visual elements of your brand come to life. We’ll work with our extensive network of specialists to ensure the right fit for you and your new brand, and to ensure cohesive and consistent development of every touch point all the way. Think signage, packaging, messaging, collateral, office details; no element is left untouched.

step 3. train your team

Your staff are your biggest brand ambassadors. We will facilitate training sessions with you and your team to educate and inspire them on the ins and outs of your new brand; so your business embodies your brand inside and out.

step 4. launch with a bang

You now have a shiny new brand, but what do you do with it? Depending on your budget and impact you are wanting to make, we’ll work with you to roll your new brand out. We can organise a launch party, staff events, merchandise, brand experiences, communications, PR etc. We’ll work together to launch your brand into the world with a bang,

step 5. nurture and grow

A brand is not a set and forget asset. Like a child, it needs constant feeding and nurturing in order to grow and be seen. As your business grows, your brand needs to grow with it. We’ll work with you to develop an ongoing marketing plan to help with business growth.

let's work together

Sometimes we need an objective set of eyes and ears to help see through the marketing overwhelm. Book in for a free 20-min chat to see if we are the right fit to help you find the best solutions for your brand.